Introduction to Oktoberfest in Wisconsin

Wisconsin is known for its deep-rooted German heritage, which comes alive each year during Oktoberfest. In 2025, towns like La Crosse and New Glarus are preparing for bigger, more vibrant celebrations. These festivities blend Bavarian culture, local traditions, and Midwest hospitality, offering something for everyone—from traditional parades to beer tents and folk dances.

Why Wisconsin Is Perfect for Oktoberfest

With a rich German-American population and historical links to Bavaria, Wisconsin has embraced Oktoberfest as a major cultural event. The state’s scenic beauty during fall, paired with festive energy, makes it a top choice for both locals and tourists. Communities like La Crosse and New Glarus go all out to ensure visitors enjoy an authentic experience, complete with bratwurst, polka music, and flowing beer steins.

Spotlight on La Crosse Oktoberfest

La Crosse hosts one of the largest Oktoberfest celebrations in the Midwest. The event typically spans several days and includes a Torchlight Parade, family-friendly activities, a carnival, and plenty of beer gardens. What sets it apart is its commitment to preserving German customs. You’ll see people donning traditional Lederhosen and Dirndls, dancing to polka bands, and joining in on heritage-themed competitions.

What to Expect at New Glarus Oktoberfest

Known as “America’s Little Switzerland,” New Glarus offers a cozy and authentic Oktoberfest experience. With strong European influences and a small-town charm, this celebration includes alphorn players, yodeling, and traditional food stalls. In 2025, expect cultural exhibits, horse-drawn wagon rides, and beer from local breweries including the renowned New Glarus Brewing Company.

Key Oktoberfest Dates to Remember

The Oktoberfest events in La Crosse and New Glarus typically run from mid-September through the first week of October. Exact dates for 2025 may vary slightly, so it’s best to plan early. Most events peak over the weekends, making those the best times for full festival immersion.

How to Get to La Crosse and New Glarus

La Crosse is easily accessible via I-90 and has an Amtrak station for those traveling by rail. New Glarus, being a bit more rural, is best reached by car. Nearby cities like Madison make a great starting point. If you’re flying in, consider arriving at La Crosse Regional Airport or Dane County Regional Airport in Madison for convenience.

Where to Stay During Oktoberfest

Booking accommodation early is crucial. In La Crosse, downtown hotels and charming riverfront inns fill up fast. New Glarus offers cozy bed-and-breakfasts, cabins, and small hotels that reflect its Swiss-inspired architecture. Many visitors choose to stay in nearby towns for quieter lodging and drive into the celebrations.

What to Wear: Embrace the Tradition

One of the highlights of Oktoberfest is dressing up in traditional Bavarian attire. Men usually wear Lederhosen, while women opt for Dirndls. Investing in quality attire adds authenticity and enhances your experience. To explore a wide range of women’s Oktoberfest clothing, consider browsing this curated selection for stylish and traditional outfits.

Where to Buy Authentic Oktoberfest Outfits

Looking the part is half the fun! If you’re looking to purchase premium-quality German attire before the festival, check out this trusted platform for a wide collection of authentic options. From genuine leather Lederhosen to elegant Dirndls, you’ll find something that suits your personal style and enhances your festival experience.

What to Eat and Drink at the Festival

No Oktoberfest is complete without food and drink. Expect classic Bavarian staples like bratwursts, sauerkraut, pretzels, schnitzel, and apple strudel. Beer lovers can enjoy everything from lagers to wheat beers, served in traditional steins. Don’t miss the chance to taste regional specialties unique to each town.

Events and Entertainment to Look Forward To

Both La Crosse and New Glarus offer rich entertainment options. In La Crosse, look out for the Maple Leaf Parade, tapping of the golden keg, and live concerts. New Glarus focuses more on cultural preservation, with folk dances, accordion performances, and cheese-tasting booths.

Family-Friendly Activities

Oktoberfest isn’t just for adults. Families can enjoy petting zoos, arts and crafts tents, carnival rides, and parades. There are also kid-friendly performances and areas where children can learn about German culture through interactive displays and workshops.

Tips for First-Time Visitors

Plan ahead by booking accommodations and travel early. Bring cash, as many vendors may not accept cards. Dress appropriately—weather can be chilly in Wisconsin during fall. Stay hydrated and pace your beer intake. Finally, don’t hesitate to ask locals for recommendations—they're often eager to share their festival knowledge.

How to Take Stunning Oktoberfest Photos

Capture the magic by arriving early to photograph parades and events. Use natural lighting and wide angles to highlight costumes and decorations. Candid shots of locals enjoying themselves often tell the best stories. Make sure to include iconic backdrops like beer tents, parade floats, and traditional Bavarian decor.

Make the Most of Local Attractions

While in the area, explore local landmarks. In La Crosse, check out Grandad Bluff for panoramic views. In New Glarus, visit the Swiss Historical Village Museum or enjoy a tasting at the New Glarus Brewing Company. These stops add value to your trip and give deeper context to the regional culture.

Eco-Friendly Travel Tips

Help keep Oktoberfest sustainable by using public transport or carpooling. Bring a reusable stein or water bottle. Dispose of waste responsibly and support local vendors using eco-friendly practices. Small actions can help reduce your environmental impact while enjoying the festivities.

Final Thoughts on Oktoberfest 2025 in Wisconsin

Oktoberfest in Wisconsin is more than a beer festival—it’s a celebration of community, heritage, and fun. Whether you're in La Crosse for the grand parades or New Glarus for its intimate charm, you’ll leave with memories to cherish. For more detailed insights and planning tips for this year’s events, don’t miss this helpful resource that breaks down everything you need to know.

FAQs: Oktoberfest in Wisconsin 2025

1. What should I wear to Oktoberfest in La Crosse or New Glarus?
Traditional German outfits like Lederhosen and Dirndls are popular. Comfortable shoes are also recommended due to walking and standing.

2. Are pets allowed at the Oktoberfest events?
Most outdoor areas are pet-friendly, but it’s best to check each event's policy. Crowded areas may be stressful for animals.

3. Is Oktoberfest suitable for children?
Yes! Both towns offer family-friendly zones with games, activities, and kid-safe food and drink options.

4. Can I buy authentic Oktoberfest attire at the festival?
Yes, though selections may be limited. For more variety and sizing options, consider buying in advance online.

5. What’s the best time to arrive at the events?
Early afternoons offer a balance of good lighting for photos, fewer crowds, and access to food and merchandise before the evening rush.

6. Is parking available near the festival grounds?
Parking is available but fills quickly. Using shuttle services or rideshare apps is highly recommended during peak hours.